London, United Kingdom – 1 March 2018: Cyber and information security experts ThinkMarble has today announced that it has appointed éclat Marketing, the specialist cyber security PR agency, to raise its awareness and presence amongst customers and the media community across Europe. éclat will focus on building ThinkMarble’s presence in the information and cyber security trade, channel, business and vertical press through thought provoking, issues-based campaigns which promote ThinkMarble’s key messaging and expertise.
ThinkMarble, a UK based cyber and information security company with a focus on providing expert advice, innovative CSaaS (cyber security as a service) products and proprietary services that help organisations to defend against cyber-attacks, chose éclat specifically for its depth of knowledge and vast experience within the cyber security industry. ThinkMarble was also impressed by éclat’s unique “Payment-By-Results” business model. This approach engenders a creative and proactive approach to media activity whilst simultaneously ensuring that the agency and client share the risk and reward of the company’s PR investment.
Andy Miles, Founder and CEO at ThinkMarble, comments: “We are achieving exponential growth and as a company we are keen to underpin this and share our thoughts and build a strong presence among the cyber and information security community. éclat’s knowledge and expertise in this sector is impressive, they not only have the know-how, but also the contacts and vision needed to make us stand out from the rest in a noisy market place.
We need an agency that understands what we are trying to achieve and can work in partnership with us to develop creative and focused public relations campaigns that will resonate with our target audience. éclat has a proven track record of hitting the ground running, encouraging thought leadership and generating media interest in the security companies they work with. We are excited to be a part of that”.
Dianne Canham, MD at éclat Marketing, adds: “ThinkMarble have an internationally renowned and sector specific expert leadership team, who are second to none. Building strong brand awareness and creating a thought leadership position is something that we have been doing for clients for almost two decades. We are confident that we can emulate the same success for ThinkMarble. Through a combination of collaboration, proactivity and creativity we know that we can help them get their message out to a wider audience.
“Cyber security, as an industry, is far more prominent than ever before with the upcoming EU GDPR and the increase in widespread, malicious cyber-attacks making the headlines. We are really looking forward to building a relationship with ThinkMarble and positioning them as leading cyber and information security experts in the highly competitive security market place.”
ThinkMarble is a pure play global, UK headquartered, cyber and information security practice which offers a true end-to-end Cyber-Security-As-A-Service. It specialises in helping companies become aware of what security vulnerabilities they have whilst raising security levels and offering ongoing cyber and information security monitoring services.
As information security thought leaders, ThinkMarble has found great success in assisting businesses both in the UK and globally. ThinkMarble is made up of highly skilled digital security experts, (many have worked in the MOD or alongside HM Government), with additional specialisms in regulatory compliance, IT forensics, (digital evidence gathering and recovery) and strategy. Website: www.thinkmarble.co.uk
About éclat Marketing
éclat is a UK based PR agency that specialises in helping technology companies in the cybersecurity sector to build a thought leadership position in the UK market. It also offers a pan-European or global PR service via an international network of specialist cybersecurity PR professionals called Code Red that it founded in 2015. Website: www.eclat.co.uk and www.coderedsecuritypr.com
Kim Smith/ Melanie Pretty
éclat Marketing for ThinkMarble E: Thinkmarble@eclat.co.uk
T: +44 (0) 1276 486000